The Sharkbite Method™

client
The Sharkbite Method™
role
Editorial Design, Illustration Direction, Print Production, Packaging, Web Design
recognition
NJ Ad Club Jersey Award
year
2024
agency
Kraus Marketing
Objective
The Sharkbite Method is a marketing book built around a memorable shark-inspired approach to business and marketing. I designed the book from cover to cover, developing a clean, modern visual direction and collaborating closely with the authors to create custom illustrations that brought key ideas and metaphors to life.
My role extended through production and launch, preparing the book for print and working directly with the printer to bring the final piece to life. I also designed the launch experience across a dedicated landing page and custom PR kits—including themed packaging, bookmarks, notepads, pens, and other branded materials—creating a cohesive identity that carried the Sharkbite concept beyond the book itself.











