Pepin Heart Foundation

Objective

The Pepin Heart Foundation needed a cohesive campaign identity that could help raise awareness, inspire connection, and encourage donations in support of its mission. I developed the visual direction from initial mood boards and concepts through the final campaign identity, creating a look that felt impactful, heartfelt, and aligned with the foundation’s purpose.

I extended the campaign across a range of print and digital materials, creating a consistent visual experience at every touchpoint. Each piece was designed to strengthen the foundation’s message, capture attention, and help communicate the meaningful impact behind its work.